What I hate about Foot's is, when it's a bust, they'll say something like "But wait! X could happen if Y and Z also happen!"
They're trying to generate hype and clicks because nobody cares about the weather when it's 50 and clear.
Nature of the business, unfortunately. It goes all the way from Foot's drawing you in with the worst-case scenario to the Weather Channel independently naming storms so that whoever hears about and searches for "Winter Storm Juno" coverage will be directed their way.